CURRENTLY BUILDING
Your family's intelligent memory.
An AI platform that helps organize to-dos, routines, reminders, and critical household information — so nothing important is forgotten.
Mom · Wife · Founder
I help families ✦
organize their lives
with artificial
intelligence.
I'm Karina Cortés, mother of 3 , a wife for more than 10 years , and truly happy because I get to organize everything on my plate with artificial intelligence.
Organization with purpose,
technology with heart.
KARINA CORTÉS
Founder | Mom of 3
Passionate about organization and artificial intelligence.
12 years in B2B sales
Commercial experience building relationships, negotiating with institutional clients, and driving growth in competitive markets.
CPG product creator
Developed Circuletas, an artisanal chocolate inspired by Cancún's traditional candy, certified “Hecho en Quintana Roo”. From product to channels.
Co-founder & CEO of TryROKA
Building families' intelligent memory: an AI platform to organize to-dos, routines, reminders, and the household's critical information.
Experience that
builds trust
Sales, product, and technology with purpose.
TRACK RECORD / CPG
Artisanal chocolate inspired by Cancún's traditional candy.
A consumer product built from scratch — local identity, packaging, brand storytelling, and potential for retail, hotels, and premium channels.
Building a business is also an act of care:
for your family, your team, your customers,
and your purpose.
Blog
I write in public.
MENTAL LOADThe mental load: the invisible work exhausting moms (in Spanish)
Read more
BUILDING TRYROKA
Why I'm building TryROKA
COMING SOON ✦
FROM CANCÚN